Chanel, a name synonymous with elegance and sophistication, has once again redefined the landscape of luxury lip colour with the relaunch of its iconic Rouge Coco lipstick line. This time, the brand has unveiled a new, ultra-hydrating formula, promising the same luxurious colour payoff with the added benefit of intense, long-lasting moisture. Among the stunning array of shades, one stands out for its captivating allure: Louise. This review delves into the specifics of Chanel Rouge Coco Ultra Hydrating Lip Colour in Louise, comparing it to other notable shades within the Rouge Coco family and exploring the overall experience of using this exceptional product.
My journey into the world of the new Rouge Coco Ultra Hydrating formula began with an order of several shades. The anticipation was palpable, fueled by the brand's reputation and the promise of a superior lip experience. The packaging, as expected from Chanel, is exquisite. The sleek, black tube feels substantial and luxurious in the hand, a testament to the brand's commitment to quality and detail. The weight of the lipstick itself conveys a sense of opulence, far removed from the flimsy feel of many drugstore alternatives. The elegant Chanel logo is subtly embossed on the cap, adding a final touch of sophistication. Each lipstick is presented in a pristine white box, further enhancing the overall unboxing experience.
The price point, at $36 for 3.5g/0.12 oz, reflects the premium nature of the product. While undeniably expensive compared to many other lipstick options, the luxurious feel, long-lasting wear, and the intense hydration provided justify the cost for many consumers, myself included. Made in France, the lipstick carries with it the heritage and craftsmanship associated with the Chanel brand, assuring a level of quality that is seldom matched.
Let’s focus on the star of the show: Louise. Louise is described as a deep, rich berry shade, a color that effortlessly transitions from day to night. On my lips, it appears as a sophisticated, almost burgundy-toned berry, with subtle hints of plum. The color is incredibly versatile, complementing a range of skin tones and makeup styles. It’s a shade that exudes confidence and elegance, a perfect embodiment of the Chanel aesthetic.
The texture of the Rouge Coco Ultra Hydrating lipstick in Louise is remarkably smooth and creamy. It glides onto the lips effortlessly, providing a seamless application with minimal tugging or pulling. The formula is incredibly moisturizing, leaving my lips feeling soft, supple, and hydrated throughout the day. Unlike many matte lipsticks that can leave lips feeling dry and cracked, the Rouge Coco Ultra Hydrating lipstick in Louise maintains a comfortable, almost balmy sensation, even hours after application. This is a significant improvement over previous Rouge Coco formulations and a key selling point for the new line.
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